PACK PRINT INTERNATIONAL 2011 delivers record sales and visitors

The 3rd edition of PACK PRINT INTERNATIONAL closed on Saturday in
Bangkok, Thailand, as the most successful regional exhibition for the packaging and
printing sectors. The sentiment was unanimous for some 200 exhibitors from 20 countries
at the Bangkok International Trade and Exhibition Centre (BITEC) from 31 August to 3
September 2011.
Initial statistics indicate the exhibition attracted 17,000 attendees from more than 50
countries and a four fold increase in international visitors compared to 2009. The
exhibition was noteworthy for the high quality visitors and number of new local visitors
across the packaging and printing sectors. Exhibitors commented that the strength of
the exhibition was its ability to attract the right audience, that is, trade buyers with real
influence in the buying decision.
The exhibition ended on an extremely positive note with overwhelming results that saw
an increase of about 40% in visitor attendance compared to the 2009 edition. Exhibitors
were in good spirits and reported having a steady stream of meetings with high-quality
visitors throughout the four days, as well as receiving specific orders. Many exhibitors
expect active post-exhibition business and will also continue to use the online business
matching service, which is valid for up to one year after the exhibition.
Joint organizers of PACK PRINT INTERNATIONAL, Messe Düsseldorf Asia, The Thai
Packaging Association and The Thai Printing Association are extremely satisfied with the
highly effective forum for Thailand’s packaging and printing sectors. Managing Director
of Messe Düsseldorf Asia, Gernot Ringling comments, “PACK PRINT INTERNATIONAL 2011
has hit record sales and international visitorship that has exceeded expectations. There
was a real buzz around the show floor throughout the four days with trade visitors
actively seeking new products and services, and business opportunities. Feedback
from exhibitors was that they were very surprised with the volume of actual sales
contracted onsite from both local and international visitors.”
“In all, the exhibition was a tremendous success and Messe Düsseldorf Asia thanks the
exhibitors, visitors, joint organizers, seminar speakers, sponsors and other participants
who contributed to PACK PRINT INTERNATIONAL 2011 and we look forward to building
on the momentum and quality of this year,” he added.
Commented Kashem Yaemvathithong, President of The Thai Packaging Association,
there was continuous activity on the show floor and a steady stream of quality
exhibitors throughout the exhibition. Pornchai Rattanachaikanont, President of The Thai
Printing Association, noted that: “This shows continues to be very attractive and
relevant to the industry, and judging by the number of machines sold off on the show
floor, it is a key indicator of the value being derived by both exhibitors and visitors.”
Messe Dusseldorf Asia has announced dates for PACK PRINT INTERNATIONAL 2013 –
28 to 31 August at BITEC, Bangkok, with a number of key exhibitors already showing
strong commitment to return in 2013.
“We exceeded our sales targets at PACK PRINT INTERNATIONAL, and based on this
year’s show, we are very confident we will be back in 2013,” said Keith Patten, General
Manager, Heidelberg Graphics (Thailand).
Other exhibitors had similar sentiments; Qi Xian Yun, Managing Director of Sanxin
Printing Machine Material said: “PACK PRINT INTERNATIONAL is an ideal platform for
brand building, to increase awareness and gain market presence in Thailand. It is a
growing market with much potential, and Sanxin is planning to come back in 2013 with
a much bigger booth.”
According to sales manager Naruj Rattanaurachai from Bobst Group (Thailand), they
exceeded sales targets set and had numerous new customers to their booth, “we are
extremely happy with the number and quality of visitors to PACK PRINT INTERNATIONAL,
and we have never had so many people visit our booth at a trade exhibition in
Southeast Asia before.”
The results for the 2011 edition exceeded all pre-exhibition expectations, and attracted
visiting delegations from India, Malaysia, Northern Thailand, Vietnam, and Philippines,
including a visiting delegation from West Africa, on an exchange programme through
the Thai Packaging Centre.
The exhibition was officially opened by Mr. Wannarat Channukul, Thailand’s Minister of
Industry, who commented that the show provided an excellent networking forum
among international and Thai companies and this would assist in jointly creating and
enhancing Thailand’s manufacturing standards and practices.
The initial results of the visitor survey confirm the impressions of exhibitors. Particularly
striking is the exhibition’s internationality, which underlines its standing as the region’s
most important trade exhibition in its sector.
More information on the results of PACK PRINT INTERNATIONAL 2011 will be released in
the post-show report later this month.