VICTORIA HEATS UP FOR AUSTRALIA’S BIGGEST CONSTRUCTION EQUIPMENT EXPO?
Later this month, Australia’s biggest construction equipment expo, ACE 2011 will open at Melbourne’s Sandown Racecourse, signalling a return of confidence to the nation’s civil contracting, earthmoving and quarrying industries. Spanning more than 40,000 square metres and featuring every major brand of equipment on display, this year’s event promises to be bigger and better than ever. For the first time in many years, all major brands including Caterpillar, Hitachi, Case, Kobelco, Hyundai, Volvo, Komatsu, Bobcat, Doosan, Wacker Neuson, Kanga, Dingo, Kubota, Toyota, Digga, Dynapac, Mustang, Yanmar and more will unite in a display showcasing all that is new and innovative for anyone in the business of moving dirt. And with so many brands on show, buyers can expect that there will be many great deals to be had!For the first time in its 13-year history, ACE has introduced an Earthmoving Demonstration Arena, featuring machinery from Australia’s top suppliers in a controlled environment where buyers can put them through their paces and compare brands in order to make informed purchasing decisions. Since its first show in Victoria, ACE’s focus has been on the static display of machinery, however this new dynamic, interactive feature combined with the ability to squeeze suppliers for the best deal, is bound to bring out the buyers in the market.
The Earthmoving Demonstration Arena will be active from 10am – 4pm daily and onsite registrations, a zero blood alcohol level and proof of competency are essential.
At the other end of the scale, ACE 2011 sees the introduction of a brand new VIP program, ensuring which includes for the first time, a by-invitation VIP luncheon featuring a keynote address from former Victorian Premier, Jeff Kennett, and hosted by AFL legend and spokesman for the Aussie Lamb industry, Sam Kekovich. CMEIG President Sam Scata sees this as the perfect opportunity for exhibitors to invite their key clients to enjoy their hospitality in a relaxed but high level networking environment.
“This year as an association we worked hard with the event management to ensure we are doing all we can to attract key decision makers and remove any barriers that may prevent them from attending ACE 2011”, says Scata. “The ACE VIP Industry Luncheon is the first of many steps that will ensure that we not only attract those customers, but engage them in a way that puts ACE at the top of their to-do list”.
The ACE VIP Industry Luncheon will take place in the Lets Elope Room on Friday 25th February 2011.
ACE 2011 is open to all buyers in the earthmoving, civil contracting, quarrying and allied industries. Be sure to register as a visitor online at aceexpo.com.au to avoid the onsite entry fee.
ACE 2011 will be held at Sandown Racecourse from Thursday 24th to Saturday 26th February 2011.
