ITE MICE 2012 - The 7th MICE Travel Expo

For synergy, ITE MICE continues being co-located with the more leisure focused ITE. In fact, majority of the exhibiting NTO continue to feature various themes in one comprehensive official pavilion or stand. In all, ITE & MICE 2011 featured around 40 official and theme pavilions, and around 100 exhibitors targeted the MICE market.

In 2011, the combined ITE MICE and ITE drew 11820 trade and corporate visitors in the two trade days, with 17% from China and 10% from abroad. By sectors, over 5500 were from travel agents or operators, over 2800 being corporate visitors and 800 from media.

ITE MICE 2011 again gained support from the event industry associations in Hong Kong and Macau. With a series of related seminars, the second trade day was designated MICE / Corporate Travel Day. There was also a separate visitor promotion campaign for ITE MICE targeting the corporate visitors.

Exhibit Profile
Air Alliance / Airlines
Business Travel / MICE Media
Charter Flights Services
Conference & Exhibition Venues
Convention & Visitor Bureau / National & Regional Tourist Boards
Corporate Training Company / Event Management Specialist
Cruise Lines / Luxury Trains
Destination Management Companies / Ground Agents / Tour Operators
Entertainment Companies / Event Production Companies / Incentive Houses
Global Distribution / Hotels Booking System
Ground Transportation / Car Rental Companies
Hotels & Resorts / Corporate Hospitality
Information Technology Providers
M.I.C.E Planners
MICE / Corporate Associations
Spa Centre / Golf Courses/Golf Resorts;
Speakers Bureaux

Visitor Profile
Corporate – HR / Admin / Training / Procurement Manager
Destination Management Companies
Exhibition / Conference Organizers
Government Organizations
International / Professional / Industry Associations
Corporate Travel Agencies
Banking & Finance / Insurance companies